Local servicesConsumer survey

Local Consumer Review Survey 2026

US · Reported by BrightLocal

  • 97%read local business reviews
  • 85%more likely to use a business after positive reviews

What was reported

BrightLocal’s representative US panel documents the role of reviews in local business research.

Mechanisms in the external example

  • Reviews
  • Local directory

These describe the external business’s setup. They are not a list of guaranteed AppBuild features or integrations.

How to interpret it

Self-reported consumer behaviour; not app revenue impact, and not a UK consumer estimate.

Reported preferences or behaviour, not sales impact. Individual results vary.

The source does not isolate the effect of an app alone.

Artwork for this record

Local Consumer Review Survey 2026: 97% read local business reviews. Self-reported consumer behaviour; not app revenue impact, and not a UK consumer estimate.

Use these graphics in presentations, proposals or social posts. Keep the source and context intact. The businesses shown are external examples, and their results are not guaranteed.

Related records

Shared mechanisms only. Results from different businesses are never combined or averaged.

Hotels & staysProvider-reported case

Springfield House B&B

70–80% fewer repetitive guest questions

A nine-room English B&B used digital guest information integrated with Cloudbeds.

Context: Owner/provider-reported reduction; web guidebook plus property software, not an isolated native-app result.