Smile.io logo — AppBuild vs Smile.io app builder comparison

AppBuild vs Smile.io

Looking for a Smile.io alternative? Smile.io is a ecommerce loyalty app. Compare its published pricing, branded apps, fees and capabilities with AppBuild.diy.

Smile.io is best for health food shop and jewellers businesses that want ecommerce loyalty app (Points, referrals, VIP tiers (Growth), free-product and discount rewards, on-site nudges).

AppBuild is best for health food shop businesses that want their own branded app with ready-made ordering, booking, loyalty and push notifications, starting free with 0% AppBuild commission on paid plans.

Your business. Your own app.

A look inside AppBuild: branded shop home, product browsing example, product detail example, loyalty rewards example.

See health food shop apps
AppBuild app example showing branded shop home — AppBuild vs Smile.io app builder comparison
Branded shop home
AppBuild app example showing product browsing example — AppBuild vs Smile.io app builder comparison
Product browsing example
AppBuild app example showing product detail example — AppBuild vs Smile.io app builder comparison
Product detail example
AppBuild app example showing loyalty rewards example — AppBuild vs Smile.io app builder comparison
Loyalty rewards example

Smile.io vs AppBuild for health food shop

ConsiderationAppBuild.diy logo — AppBuild vs Smile.io app builder comparisonAppBuild.diySmile.io logo — AppBuild vs Smile.io app builder comparisonSmile.io
TypeBranded business-app builder with ready-made pages and capabilitiesEcommerce loyalty app
Published pricingFree: up to 10 users; Business: $49/month or $299/year; Business Pro: $99/month or $499/yearFree (200 orders/mo); Essential $15/mo (500 orders); Standard $79/mo (1,000); Growth $199/mo (2,500); Plus $999/mo billed annually (7,500); Enterprise custom
Your own branded appApp Store, Google Play and installable web app; store setup and approval requiredNo (on-site loyalty widget/page)
Fees0% AppBuild commission on paid plans; payment processing and third-party fees may applyNone stated; plans capped by monthly orders
Contract / trialFree plan; monthly or annual paid plansFree plan; Plus/Enterprise billed annually
CapabilitiesSupported ordering, bookings, loyalty, push notifications and content pages; check the features your business requiresPoints, referrals, VIP tiers (Growth), free-product and discount rewards, on-site nudges
MarketAvailable worldwide, subject to store and payment-service availabilityGlobal (USD), Shopify/online stores

Sources: smile.io. Figures recorded 7 October 2026; currencies, billing periods and packages differ. Confirm current terms with the provider.

Compare all health food shop providers

Smile.io vs AppBuild for jewellers

ConsiderationAppBuild.diy logo — AppBuild vs Smile.io app builder comparisonAppBuild.diySmile.io logo — AppBuild vs Smile.io app builder comparisonSmile.io
TypeBranded business-app builder with ready-made pages and capabilitiesEcommerce loyalty app
Published pricingFree: up to 10 users; Business: $49/month or $299/year; Business Pro: $99/month or $499/yearFree (200 orders/mo); Essential $15/mo (500 orders); Standard $79/mo (1,000); Growth $199/mo (2,500); Plus $999/mo billed annually (7,500); Enterprise custom
Your own branded appApp Store, Google Play and installable web app; store setup and approval requiredNo (on-site loyalty widget/page)
Fees0% AppBuild commission on paid plans; payment processing and third-party fees may applyNone stated; plans capped by monthly orders
Contract / trialFree plan; monthly or annual paid plansFree plan; Plus/Enterprise billed annually
CapabilitiesSupported ordering, bookings, loyalty, push notifications and content pages; check the features your business requiresPoints, referrals, VIP tiers (Growth), free-product and discount rewards, on-site nudges
MarketAvailable worldwide, subject to store and payment-service availabilityGlobal (USD), Shopify/online stores

Sources: smile.io. Figures recorded 7 October 2026; currencies, billing periods and packages differ. Confirm current terms with the provider.

Compare all jewellers providers

Smile.io vs AppBuild for retail & shopping

ConsiderationAppBuild.diy logo — AppBuild vs Smile.io app builder comparisonAppBuild.diySmile.io logo — AppBuild vs Smile.io app builder comparisonSmile.io
TypeBranded business-app builder with ready-made pages and capabilitiesEcommerce loyalty app
Published pricingFree: up to 10 users; Business: $49/month or $299/year; Business Pro: $99/month or $499/yearFree (200 orders/mo); Essential $15/mo (500 orders); Standard $79/mo (1,000); Growth $199/mo (2,500); Plus $999/mo billed annually (7,500); Enterprise custom
Your own branded appApp Store, Google Play and installable web app; store setup and approval requiredNo (on-site loyalty widget/page)
Fees0% AppBuild commission on paid plans; payment processing and third-party fees may applyNone stated; plans capped by monthly orders
Contract / trialFree plan; monthly or annual paid plansFree plan; Plus/Enterprise billed annually
CapabilitiesSupported ordering, bookings, loyalty, push notifications and content pages; check the features your business requiresPoints, referrals, VIP tiers (Growth), free-product and discount rewards, on-site nudges
MarketAvailable worldwide, subject to store and payment-service availabilityGlobal (USD), Shopify/online stores

Sources: smile.io. Figures recorded 7 October 2026; currencies, billing periods and packages differ. Confirm current terms with the provider.

Compare all retail & shopping providers

Smile.io vs AppBuild for loyalty cards

ConsiderationAppBuild.diy logo — AppBuild vs Smile.io app builder comparisonAppBuild.diySmile.io logo — AppBuild vs Smile.io app builder comparisonSmile.io
TypeBranded business-app builder with ready-made pages and capabilitiesEcommerce loyalty app
Published pricingFree: up to 10 users; Business: $49/month or $299/year; Business Pro: $99/month or $499/yearFree (200 orders/mo); Essential $15/mo (500 orders); Standard $79/mo (1,000); Growth $199/mo (2,500); Plus $999/mo billed annually (7,500); Enterprise custom
Your own branded appApp Store, Google Play and installable web app; store setup and approval requiredNo (on-site loyalty widget/page)
Fees0% AppBuild commission on paid plans; payment processing and third-party fees may applyNone stated; plans capped by monthly orders
Contract / trialFree plan; monthly or annual paid plansFree plan; Plus/Enterprise billed annually
CapabilitiesSupported ordering, bookings, loyalty, push notifications and content pages; check the features your business requiresPoints, referrals, VIP tiers (Growth), free-product and discount rewards, on-site nudges
MarketAvailable worldwide, subject to store and payment-service availabilityGlobal (USD), Shopify/online stores

Sources: smile.io. Figures recorded 7 October 2026; currencies, billing periods and packages differ. Confirm current terms with the provider.

Compare all loyalty cards providers

AppBuild pricing

PlanPriceWhat you get
Free$0/monthUp to 10 app users. Your own app on iPhone, Android and the web.
Business$49/month or $299/yearUp to 1,000 app users. 0% AppBuild commission on orders.
Business Pro$99/month or $499/yearUnlimited app users. 0% AppBuild commission on orders.

Card processing fees are charged by Stripe on top of any plan and are not set by AppBuild. Full details on the pricing page.

Choose Smile.io if…

  • you want ecommerce loyalty app.
  • you need what it highlights: Points, referrals, VIP tiers (Growth), free-product and discount rewards, on-site nudges.
  • its terms suit you: Free plan; Plus/Enterprise billed annually.
  • you don't need an app under your own brand (own branded app with Smile.io: No (on-site loyalty widget/page)).

Choose AppBuild if…

  • you want a published flat price: free for up to 10 users, then $49 or $99/month (Smile.io: Free (200 orders/mo); Essential $15/mo (500 orders); Standard $79/mo (1,000); Growth $199/mo (2,500); Plus $999/mo billed annually (7,500); Enterprise custom).
  • you want 0% AppBuild commission on paid plans (Smile.io fees: None stated; plans capped by monthly orders).
  • you want your own branded app on the App Store, Google Play and the web.

Key differences from Smile.io

  • Smile.io is a web loyalty widget for online stores priced by monthly orders; AppBuild is a branded mobile app with stamps/points and push, with no per-order limits.
  • Smile.io is an online-store loyalty widget priced by monthly orders; AppBuild Loyalty Card is an in-store stamp card scanned by staff on any smartphone.

Questions

AppBuild.diy is an alternative to Smile.io for health food shop and jewellers businesses that want ecommerce loyalty app (Points, referrals, VIP tiers (Growth), free-product and discount rewards, on-site nudges) who would rather have their own branded app on the App Store, Google Play and the web. AppBuild starts free for up to 10 users, then $49 or $99 a month. Other options compared here include Lightspeed Retail, Epos Now, Square Loyalty, Stamp Me.

Smile.io's published pricing, checked 7 October 2026: Free (200 orders/mo); Essential $15/mo (500 orders); Standard $79/mo (1,000); Growth $199/mo (2,500); Plus $999/mo billed annually (7,500); Enterprise custom. AppBuild: Free for up to 10 users, Business $49/month or $299/year, Business Pro $99/month or $499/year, with 0% AppBuild commission on paid plans.

It depends on what you need. Choose Smile.io if you want ecommerce loyalty app. Choose AppBuild if you want your own branded app on the App Store, Google Play and the web.

Other alternatives to Smile.io

Last checked 7 October 2026. Competitor prices come from their own public pages, linked below each table. Where a price isn't published we say so. Spotted something out of date? Tell us via support.